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eLearning BENCHMARKING Study 2020 - Substudy: Digital Transformation

In the current eLearning BENCHMARKING study, 85.6% of the study participants stated that their company uses eLearning in training and further education. But how exactly can this result be evaluated? Is it a high or even a low value? A glance at the international comparison value of 88.6 %
suggests that the DACH region is very similarly positioned in terms of eLearning distribution. But what about the situation regarding the use of artificial intelligence? There seems to be a need to catch up in this area in Germany. And indeed, this is also reflected in the study results. While 19.4% of the international community already use AI tools such as chat bots or adaptive learning systems, the figure for the German-speaking world is 10.3%, which is about half as high as the figure for Germany.

The present global BENCHMARKING study therefore compares the results of the different regions for the first time, reveals trends and shows where German-speaking companies are possibly lagging behind the international competition.

Content

Chapter 1: Use of eLearning – DACH vs. Global
Germany is not actually renowned for being a pioneer when it comes to digitalization, and also in other topics, such as the digital transformation of vocational training in enterprises, the German-speaking countries are considered to be rather conservative. But are there really measurable differences between the DACH region and international companies? And if so, just what are these specific differences? The following chapter focuses especially on these two key questions.

Chapter 2: AI in vocational in-house training
Artificial intelligence has the potential to become „the next big thing“ across all sectors. AI may possibly become a standard feature of vocational in-house training in the years to come, in particular in the automation and personalization of learning processes. However, it would appear from the survey in 2019 that there is still a long way to go in the German-speaking region. At the same time, the US and China have a big lead over Germany and Europe when it comes to AI. Is such a trend identifiable in vocational and advanced training? What factors are currently in favor of using AI? And which AI tools are in use anyway? The next chapter focuses on these questions.

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